Brands used to communicate with customers via live chat agents, call centers and highly produced videos. This is rapidly changing. Businesses are now talking to customers via digital humans – AI driven avatars that smile, explain and respond just like real human beings. Brands can create realistic spokespeople using various tools such as Pippit and deliver FAQs, onboarding procedures or personalized thank you videos.
With Pippit’s AI video generator, brands do not need cameras, studios or presenters. They can create natural “on-brand” avatar videos with virtually zero production costs that resonate emotionally with customers.
From social media responses to tutorial videos, AI avatars are the new faces of interaction, consistent, scalable, and always willing to converse.
The digital face that builds trust
All outstanding customer experiences start with a human touch. But making that warmth consistent across channels is a challenge. AI avatars fill that gap by infusing personality and familiarity into automation.
Imagine a fashion store welcoming customers with a bright avatar that describes sizing advice or return policy. Or an edtech firm enrolling students with a friendly virtual teacher. These avatars mimic human tone and gestures, making what was once stiff digital communication look friendly.
Transforming static visuals into dynamic stories
Engagement can also be maximized by brands with image to video functionalities by Pippit, converting plain visuals into film-like explainers. Rather than static updates, companies can turn product pictures, infographics, or brand photos into life and motion with avatars and narration.
A skincare brand may turn a product image into a mini video tutorial illustrating application steps. A tech company may animate user guides for instant instructions. With the combination of visuals and voice, brands share stories that come alive, without ever entering a studio.
Picture a click on an FAQ page and being welcomed by an avatar who describes things in a warm, clear way. It is a personal experience and time-saving. Instead of scrolling through text, users see short video clips in which avatars guide them through the answer.
Personalizing onboarding at scale
Onboarding typically is the first actual dialogue with customers for a brand. Avatars smooth that process out and make it more welcoming. Rather than cumbersome manuals or boring slides, an avatar can introduce features, guide through main steps, and describe settings all in a natural-sounding voice.
SaaS companies and service business startups particularly gain from this. They can produce region-specific onboarding videos, with the same avatar but with varying languages. The outcome? A slick, human-like introduction that is relatable yet automation-driven.
How to create avatar videos with Pippit
Here’s a three-step guide to making your own avatar videos with Pippit:
Access Pippit and locate the “Video generator” section from the left-hand menu. Select “Avatars” in the tools section to check all available avatar options. You can also insert avatars based on social media links of uploaded media or product links. Enter any needed voice, script, or setting information, or leave blank to customize later after your video gets generated.
After selecting your avatar, click on “Edit script” to sync your message. Change the language or the text options below your script. In the “Edit more” button, select the voice options from the “Audio” menu. There are multiple pre-set voices to select from to: tone, energetic, calm, professional, etc. You can also make adjustments to avatar appearance, or frame from “Settings” to reflect your brand look.
Once pleased, select the “Export” button located in the top-right corner of your page. Decide on video quality (1080p or 4k) and which format (MP4 or others). There is also an option for aspect ratio depending on your delivery channel. You can select vertical for ‘reels’ or horizontal for YouTube videos. Lastly, download your video, share your video posts to social networks, websites, and or email campaigns.
Pippit’s AI avatar is no longer novelty; it’s a brand’s go-to most trusted representative. From startups to international businesses, organizations embrace avatars to host guides, make promotions announcements, and send support messages.
In contrast to influencers or brand mascots, avatars can be fully tailored to represent the brand’s personality, warmth, corporate, or even witty. They can quickly switch clothes, accents, and environments. For emerging brands, this versatility translates to a single avatar fulfilling various roles: customer support, marketing, and content generation.
The beauty of conversational brands isn’t in their effectiveness, it’s in their emotional connection. When customers see an avatar that looks at them, smiles, and talks to them, they feel heard. That sense of understanding can make a technical tutorial or help video seem like a real conversation.
People come back not only because it’s easy, but because it feels personal. That’s the quiet strength of digital empathy.
The Always-on brand of the future
The future of engagement will be constant conversation. Avatars will host virtual product launches, respond to social commentary in real time, and customize support interactions with user data. The distinction between customer service and storytelling will become a blur.
Pippit is enabling brands to drive this change, making avatar creation easy, scalable, and accessible. Any business, irrespective of its size, can now afford to have an always-on representative that speaks flawlessly on brand.
Conclusion: let Pippit help your brand speak for itself
Today’s customers want warmth, even in automation. AI avatars provide companies with an ideal combination, efficiency and authenticity. With Pippit, you can build avatars that reflect your brand, describe products, and respond to questions naturally. Don’t hold out for your next video production, build your speaking brand today with Pippit and see how engagement changes when your brand finally begins to speak.